Many companies squander their marketing dollars by broadly targeting customers through ineffective media. The result? Lower returns on investment and higher costs per lead.

At Condron & Company we don't believe in "seat-of-your-pants" marketing. We believe in homework. And lots of it!

From focus groups to surveys to product testing and viewership studies, we can provide you with state-of-the-art research that reveals the media habits, buying trends and profiles of your potential customer. We can also help you define your brand identity and how best to communicate this to your key audience.

So, why guess who your customer is, what your message should be or how you should target your marketing efforts? Now, you can know!

Research Services:

• Focus Groups
• Interviewing
• Mail/Telephone Surveys
• Market Sampling
• Perceptual Research
• Mail Intercepts
• Opinion Polls
• Product Testing

Research Subscription Services:

• Arbitron
• Nielson
• Scarborough
• Tapscan
• Media Scan
• TV Scan
• Qualitap